Paradise Home Improvement TrustDale Certified Partner

Created by founder Dale Cardwell, the TrustDale Investigative Process is completed through a personal interview with the business owner or representative, a completed application, public records search, and secret shopping. Many companies apply to become a TrustDale Certified company but not everyone makes the grade. Only the best companies receive the coveted certification after surviving the 7-Point Review Process. The process includes:

PRICE: The Company must honor the price it advertises, and not use unavailable products to lure and trap customers into more expensive products. Review can be accomplished by a combination of e-mail, phone, and secret shoppers.
VERIFIED: The performance of each company is continually and systematically reviewed for delivery of excellent customer service.
WHAT WOULD DALE DO?: Dale Cardwell developed a proven standard of consumer fairness through thousands of real-world problem-solving experiences. Inclusion means Dale would choose to personally do business with this Company.
CONSUMER EXPERIENCE: The TrustDale team reviews well-known as well as more specialized databases to determine patterns of customer satisfaction.
LICENSING, PROFESSIONAL, CERTIFICATION, INSURANCE and/or BONDING: Each Company is reviewed for proper professional credentialing.
Lawsuit Search and Review: A review of the Company’s litigation history is requested and reviewed to assure no patterns of unprofessional or illegal business practices.
“MAKE IT RIGHT GUARANTEE”™: The Company agrees to accept and abide by TrustDALE’s Make it Right Guarantee™.


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TrustDale Certified Partner
TrustDale Certified Partner
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